Head to head
The7vsEnfold-ResponsiveMulti-PurposeTheme
The7 and Enfold are two of the most established multipurpose WordPress themes on ThemeForest, each with hundreds of thousands of sales and near-perfect ratings. Both target business owners and developers who want a flexible, all-in-one starting point — but they take meaningfully different approaches to page building, ecosystem depth, and pricing. Here is what separates them.
Assessed on documented capabilities & licensing · updated
At a glance
| The7 | Enfold - Responsive Multi-Purpose Theme | |
|---|---|---|
| Made by | Dream-Theme | Kriesi |
| Type | Theme | Theme |
| Pricing model | Paid | Paid |
| What you pay for | — | — |
| Best for | — | — |
The breakdown
Target Use Cases
Both themes are firmly in the corporate/business multipurpose category, yet their sweet spots differ in practice.
The7 explicitly targets eCommerce, agency, portfolio, creative, and one-page projects, with deep native integration for WooCommerce, Elementor, Gutenberg (Full Site Editing), and WPBakery Page Builder. Its 75+ pre-made websites cover a wide commercial range, making it a strong fit for agencies building client sites across many verticals or solo founders who want a ready-made starting point for an online store.
Enfold covers a similarly broad canvas — business, portfolio, restaurant, travel, hotel, fashion, church, construction — through its proprietary Avia Framework drag-and-drop builder. Where Enfold stands out is in the sheer breadth of niche industry demos and its long compatibility record, which appeals to site owners who prioritize stability across many WordPress versions over adopting the newest builder tooling.
Feature Breadth & Page Builder Ecosystem
This is the clearest functional dividing line between the two themes.
The7 ships with native compatibility for three major page builders: Elementor (and Elementor Pro), Gutenberg/Block Editor (FSE), and WPBakery. It also bundles premium plugin compatibility for Easy Digital Downloads, Gravity Forms, Events Calendar, and bbPress. For buyers who want maximum flexibility in choosing or switching their builder workflow, The7 has a measurable advantage. The caveat: supporting multiple ecosystems simultaneously can add complexity, and some buyers find the options overwhelming.
Enfold uses the custom Avia Framework builder — a mature, self-contained drag-and-drop system with its own layout elements including sliders, pricing tables, tabs, accordions, and testimonials. Because it does not depend on third-party page builders, updates and compatibility fixes are entirely within Kriesi's control, which historically has produced a very stable product. The trade-off is lock-in: if you want Elementor or Gutenberg FSE workflows, Enfold is not the right tool. Enfold also supports WPML, Gravity Forms, Events Calendar, and bbPress, keeping feature parity in those areas.
One practical note: Enfold's compatibility list spans WordPress versions all the way back to 4.9, signaling a deliberate focus on backward compatibility. The7 targets the most current WordPress versions, reflecting a philosophy of keeping pace with the platform's direction rather than supporting legacy environments.
Pricing & Value
The7 is priced at $49 for a one-time license, which includes one year of updates and author support. Given that it bundles compatibility with Elementor Pro workflows and multiple premium plugins, the per-feature cost is competitive. Renewal pricing for continued updates applies after the first year, as with all ThemeForest items.
Enfold costs $59 — a $10 premium over The7. For that extra cost, buyers get a theme backed by Kriesi, one of ThemeForest's most decorated authors, with an exceptionally long update history. Whether $10 more is worth it comes down to whether you value the Avia builder's self-contained stability over The7's multi-builder flexibility.
Buyer Satisfaction & Sales
Both themes carry strong community endorsement, but the numbers tell slightly different stories.
- The7: 4.76/5 from approximately 9,300 ratings; 336,500 total sales.
- Enfold: 4.79/5 from approximately 11,000 ratings; 271,100 total sales.
The7 leads on raw sales volume by a significant margin — over 65,000 more copies sold — suggesting broader adoption and a larger installed base. Enfold, however, holds a marginally higher average rating from a larger reviewer pool, pointing to a slightly more consistently satisfied customer base. Neither gap is dramatic enough to declare one theme definitively better on satisfaction alone, but Enfold's rating edge with more reviews is a credible positive signal.
Maintenance Track Record
Both themes were last updated in May 2026, confirming that active development continues on both products. This matters: a theme that lags on updates becomes a security and compatibility liability over time. Neither theme raises a concern here.
Enfold's WordPress compatibility list stretching back to version 4.9 shows a long, unbroken maintenance history — reassuring for conservative buyers. The7's documentation and changelog track record, alongside support from the Dream-Theme developer team, reflects a similarly professional maintenance posture focused on the current WordPress release cycle.
Genuine Drawbacks to Consider
The7
- Supporting three page builder ecosystems can make initial setup decisions more complex for less experienced users.
- A larger feature surface area can mean steeper learning curve to fully configure the theme.
Enfold
- The Avia builder is proprietary — skills and layouts built in it do not transfer to other themes or builders.
- No native Elementor or Gutenberg FSE support limits workflow options for teams already invested in those tools.
- Slightly higher price without a clear feature advantage over The7 for most standard use cases.
The verdict
Choose The7 if you want maximum page-builder flexibility (Elementor, Gutenberg FSE, or WPBakery), a lower entry price, or you are building eCommerce or agency sites that benefit from its broader plugin ecosystem. Choose Enfold if you prefer a stable, self-contained builder with a proven long-term maintenance record and a slightly higher buyer satisfaction score — particularly for business, restaurant, hotel, or niche-industry sites where the Avia Framework's built-in elements cover everything you need.